Social Media Management tools for Instagram and tiktok

Social Media Management tools for Instagram and tiktok

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7 min read

Buffer can schedule Instagram Stories, Reels, and TikTok posts, but there are some distinctions in how each platform works with Buffer.

Instagram Stories and Reels

For Instagram Stories:

  • Buffer does not automatically post Stories. Instead, it sends a notification to your phone when it's time to publish. You will need to manually complete the posting process through the Instagram app.

For Instagram Reels:

  • Buffer supports scheduling and automatically posting Reels directly from its platform. This allows you to plan and publish Reels without needing manual intervention.

TikTok

Buffer offers two options for scheduling TikTok posts:

  1. Automatic Publishing: If you have a TikTok Business account, Buffer can automatically publish your scheduled TikTok videos at the designated time without any further action required from you.

  2. Notification Publishing: For some content (e.g., videos that exceed certain duration limits), Buffer will send a notification to your phone reminding you to manually publish the post via the TikTok app.

In summary:

  • Instagram Stories require manual posting after receiving a notification.

  • Instagram Reels and TikTok videos (with a Business account) can be fully automated.


Best Buffer alternative and cheaper options

If you're looking for a Buffer alternative that is both effective and more affordable, several options exist that offer similar or even enhanced features at lower price points. Here are some of the best and cheaper alternatives to Buffer:

1. SocialPilot

  • Pricing: Starts at $30/month for 10 social media profiles, which is significantly cheaper than Buffer's $60/month for the same number of accounts.

  • Key Features:

    • Bulk scheduling across multiple platforms.

    • Audience targeting and custom fields for more personalized posts.

    • Advanced analytics and team collaboration features.

    • Ideal for small businesses, agencies, and freelancers.

  • Best For: Small businesses and agencies looking for a cost-effective tool with robust features.

2. SocialBee

  • Pricing: Starts at $24/month for 5 social profiles (Bootstrap plan), cheaper than Buffer’s entry-level pricing.

  • Key Features:

    • Category-based scheduling, allowing you to organize content by type.

    • Automated publishing and detailed analytics.

    • Strong team collaboration tools.

    • Supports all major platforms including Facebook, Instagram, LinkedIn, TikTok, and more.

  • Best For: Agencies, startups, and individuals who need advanced scheduling and organizational tools.

3. Loomly

  • Pricing: Starts at $42/month for 10 social accounts and 2 users, which is more affordable than Buffer’s equivalent plan.

  • Key Features:

    • AI-powered content creation suggestions.

    • Unlimited scheduling with advanced analytics.

    • Collaboration tools that make it easy for teams to work together on content creation.

  • Best For: Teams and creators looking for a user-friendly platform with strong collaboration features.

4. SocialBu

  • Pricing: Starts at $19/month for 12 accounts (Standard plan), making it one of the most affordable options.

  • Key Features:

    • Supports multiple social platforms including TikTok, Instagram, and Facebook.

    • Offers automation features like auto-reply and bulk scheduling.

    • Includes built-in analytics to track performance.

  • Best For: Small teams or individuals looking for a budget-friendly tool with automation capabilities.

5. Later

  • Pricing: Starts at $16.67/month (Starter plan) for basic features like post scheduling across Instagram, TikTok, Pinterest, etc.

  • Key Features:

    • Visual content calendar ideal for Instagram-heavy strategies.

    • Linkin.bio feature to drive traffic from Instagram posts.

    • Analytics tools to track post performance across platforms like LinkedIn and Pinterest as well.

  • Best For: Businesses focused on visual platforms like Instagram and Pinterest.

6. Crowdfire

  • Pricing: Free version available with basic features; paid plans start at $29/month (Creator plan).

  • Key Features:

    • Content curation tools that help discover relevant posts to share.

    • Competitor analysis and advanced analytics included in higher plans.

    • Supports all major platforms including Instagram, Twitter (X), Facebook, LinkedIn, YouTube, Pinterest, etc.

  • Best For: Individuals or small businesses looking for a free or low-cost tool with decent analytics.

Conclusion

If you're seeking a cheaper alternative to Buffer without sacrificing essential features like scheduling, analytics, or team collaboration, options like SocialPilot ($30/month), SocialBee ($24/month), and Later ($16.67/month) offer excellent value. Each of these tools caters to different needs—whether it's bulk scheduling (SocialPilot), category-based organization (SocialBee), or visual content planning (Later).


Buffer Opensource alternative

If you're looking for open-source alternatives to Buffer for social media management, there are several options available that offer similar functionalities. Below are some of the best open-source tools you can explore:

1. Socioboard

  • Overview: Socioboard is one of the most powerful open-source social media management platforms available. It supports multiple social networks and offers features like scheduling, analytics, and team collaboration.

  • Key Features:

    • Social media scheduling for multiple platforms.

    • Analytics and reporting tools.

    • Team collaboration and task assignment.

    • Available as both a commercial SaaS version and an open-source version.

  • Best For: Businesses of all sizes, especially those looking for a customizable solution to manage multiple social accounts.

  • Platform: Web app, iOS, Android.

  • Customization: Fully customizable and extensible through plugins.

2. Mixpost

  • Overview: Mixpost is another popular open-source alternative to Buffer. It is a self-hosted platform that allows you to schedule and manage content across various social media channels.

  • Key Features:

    • Social media scheduling and marketing automation.

    • Social media analytics for performance tracking.

    • Self-hosted solution, giving you full control over your data.

  • Best For: Users who prefer a self-hosted solution with advanced analytics and automation capabilities.

3. PostyBirb

  • Overview: PostyBirb is a free, open-source application designed primarily for artists and creators to post multimedia content across multiple websites simultaneously. While it is not as feature-rich as Buffer for business use, it is a good option for individuals who want to streamline posting across platforms.

  • Key Features:

    • Supports posting to multiple platforms at once (e.g., Twitter, Instagram).

    • Free and open-source with support for Windows, Mac, and Linux.

  • Best For: Artists or creators who need to post content across multiple platforms quickly.

4. Postiz

  • Overview: Postiz is another open-source tool designed to streamline social media management. It offers features like scheduling posts, AI-driven content suggestions, and team collaboration tools.

  • Key Features:

    • AI-powered content creation assistant.

    • Seamless scheduling across multiple platforms.

    • Comprehensive analytics to track performance.

  • Best For: Teams looking for an AI-enhanced tool with strong collaboration features in an open-source environment.

Conclusion

For users seeking an open-source alternative to Buffer, tools like Socioboard, Mixpost, and Postiz offer robust features such as scheduling, analytics, and team collaboration. These tools are ideal for businesses or individuals who want more control over their data or need customizable solutions without the recurring costs of commercial software.


socialpilot vs buffer vs socialbu

Here's a comparison table of SocialPilot, Buffer, and SocialBu based on key features, pricing, and usability:

FeatureSocialPilotBufferSocialBu
Pricing (Starting)$30/month for 10 social profiles$15/month for 1 channel, $60 for 10 profiles$19/month for 12 social accounts
Free PlanNoYes (limited features)Yes (limited features)
Bulk SchedulingYes (up to 500 posts)Yes (up to 350 posts)Yes (unlimited posts)
Supported PlatformsFacebook, Instagram, LinkedIn, Twitter, TikTok, Google My Business, PinterestFacebook, Instagram, LinkedIn, Twitter, PinterestFacebook, Instagram, LinkedIn, Twitter, TikTok
Team CollaborationYes (included in all plans)Yes (higher-tier plans)Yes (included in all plans)
White Label ReportsYes (available in higher plans)NoNo
Social InboxYes (manage messages and comments)NoYes
Analytics & ReportingYes (advanced analytics in higher plans)Yes (basic analytics; advanced in higher plans)Yes (advanced analytics included in all plans)
AI Content GenerationNoNoNo
Ease of Use9.2/109.0/10Easy to use with a clean interface
Best ForAgencies and small businessesSmall businesses and individual creatorsSmall teams and individuals on a budget

Summary

  • SocialPilot is ideal for agencies and small businesses due to its comprehensive features like bulk scheduling, white-label reports, and team collaboration at a lower price point.

  • Buffer is more suitable for individual creators or small teams who need a simple interface and basic features but can become expensive when managing multiple profiles.

  • SocialBu is the most affordable option with robust features like unlimited bulk scheduling and a social inbox, making it great for small teams or individuals on a budget.